Pinpointing Your Unique Value

Understanding and communicating your unique value can be a difficult challenge to zero in on. In today’s post, Dean offers a new and different way to inquire into it.

What Were You the Only One in the Room Doing?

A lot of us spend time asking big questions:

What’s my purpose?
What’s my differentiator?
What’s my superpower?

And those questions can feel… big. Vague. Hard to pin down.

But there’s a simpler way in.

One Question That Changes Everything

A coach once offered this:

“What were you the only one in the room doing?”

That’s it.

Not easy to answer — but very clear.

How to Find Your Answer

Picture different rooms from your life:

  • School
  • Work
  • Teams
  • Social settings

And ask yourself, over and over:

“What was I doing that no one else was doing?”

At first, the answers might feel random.

But if you keep going…

Patterns start to emerge.

Look for the Pattern — Not the Moment

In any group, people naturally fall into roles:

  • The one who challenges assumptions
  • The one who keeps things grounded
  • The one who notices how people feel
  • The one who pushes for clarity
  • The one who looks for efficiency

And here’s the key:

You tend to play the same role — again and again.

A Powerful Clue

Often, the thing you’re doing is also:

The thing you wish others were doing.

You notice the gap.

You step into it.

That’s not random — that’s you.

What You’ll Discover

If you go back far enough, you may realize something surprising:

You’ve been doing this your whole life.

It didn’t start in your career.

It showed up when you were younger — sometimes much younger.

Same instinct. Different setting.

Why This Matters

When you identify what you’re “the only one in the room doing,” you start to understand:

  • Your natural value in a group
  • Your unique way of contributing
  • Your built-in way of influencing others

That’s your superpower.

Final Thought

You don’t have to invent who you are.

You just have to notice it.

So take a moment and ask yourself:

“What was I the only one in the room doing?”

Follow that thread — and see where it leads.

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