All Of Your Value Propositions

[Music] can everyone in your organization communicate all of the value propositions that everyone in the organization represents my bet would be no that is a really sizable challenge for just about any sizable organization and even for some smaller organizations we work a lot with organizations to help them figure out their value proposition for the organizational loan so that everybody in the company can communicate a consistent value proposition for the firm but that’s not the be all and all when it comes to Value propositions it’s really important that larger organizations that do provide lots of different kinds of value to lots of different kinds of clients be able to communicate the variety of value that they have to offer and that can be a real challenge exactly because of your size if you have multiple business units multiple teams multiple Specialists it can get pretty darn overwhelming everybody knowing everybody else’s value so here’s what we recommend teach each person in your organiz organization to be able to concisely communicate their own value proposition and the value proposition of their team and their business unit if they can do that then whenever they get together with anyone else in the organization no matter where they are in the organization make it a practice for them to communicate those value propositions as they introduce themselves to each other throughout the organization it’s not going to be an immediate solution but it is definitely going to help the whole organization understand the rest of the organization sooner and quicker and more easily than if you don’t do this so give this a shot and if you have any questions about this process let us know we would love to help