When You’re Pursuing a Big Project

Here it is – the biggest project you’ve ever pursued. It can feel daunting. You know you have to pull your A-Team together, and you have to get everything right. Everybody’s watching you, and it’s hard not to get freaked out by it. In today’s post, Pete shares the single most important thing you can do to escape that trap.

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[Music] okay you guys it’s summer and there are big projects out there and you’re going to be competing interviewing to win them I want to give you one thought to think about as you head into these really big projects that you want to win as you head into your next big interview when you strategize that presentation I want you to ask yourself the question what’s going on with the selection committee right now what’s motivating their project right now what problem are they trying to solve and what’s their definition of success and my suggestion is you process these questions pretty darn deeply really try to get into their heads look into this project and see if you can find a particular Insight a particular perspective that is unique to you and your team and your organization what you’re looking for is a particular perspective that says oo they’re trying to avoid this they need to get here really what they need is this and whatever the this is is you you and your team represent a particular kind of value a particular kind of solution that is distinct from anyone else and it’s your brand it’s what you’re known for it’s what you know yourself to be it’s not unusual for folks to get rattled by the idea of well this project is too big for us we’ve never done anything this big before I want to encourage you to forget all that it’s not about that it’s not about you it’s about them it’s about you providing a result to a worthy client and you can get them there but it’s not about you getting them there it’s about them getting there and you having particular value that can get them there your team is the solution that’s going to take them from wherever they are now to where they want to be and all you need to do is recognize that you have that capability you and your team has that capability in the interview communicate that capability tell stories from the past about similar things that you’ve done and it doesn’t matter if they’re not the same size or the same scope you’ve resolved similar challenges you’ve produced similar results keep that in mind and you will elevate your chances of winning this project

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