The Human Side of CRM: Driving Real ROI in the Age of Intelligent Systems

The Human Side of CRM: Driving Real ROI in the Age of Intelligent Systems

The Human Side of CRM: Driving Real ROI in the Age of Intelligent Systems

The Human Side of CRM: Driving Real ROI in the Age of Intelligent Systems

The Human Side of CRM: Driving Real ROI in the Age of Intelligent Systems

About this event

SMPS members: your CRM is getting smarter. But success still comes down to people. 🤝

Join this complimentary member webinar led by ProjectMark CEO, Tom Deane, and SagePresence Principal, Troy Parkinson, for a candid conversation on what actually drives CRM ROI in today’s AI-powered environment.

In The Human Side of CRM: Driving Real ROI in the Age of Intelligent Systems, Tom sits down with Troy to explore how leadership alignment, authentic follow-up, and everyday relationship habits turn systems into real growth engines.

This is not a technical tutorial. It’s a practical conversation about the behaviors that make CRM work.

📅 April 21
🕛 12:00 PM ET
🎟 Complimentary for SMPS members

🔗 Register today: https://lnkd.in/eUwNK2hv

Event Details